A new, cheaper 'Option' to purchase Celtics tickets

Wednesday, December 23, 2009

If you’re like me, you get really pissy about StubHub’s ticket prices. I went to an Orlando Magic game a couple years ago, before the Magic were even contenders, and it cost over $1,000 for my family of six to go to a game… and we were in the absolute top row in the entire building.

With that said, Celtics Town is proud and happy to announce our partnership with OptionIt, an innovative ticket company based on cutting prices and increasing ticket flexibility.

Just look at these prices you’d pay for two balcony-level tickets to the C’s January 31 game against the Lakers:

StubHub: $338 OptionIt: $296

Doesn’t it seem like an easy choice? But OptionIt isn’t just about cutting ticket prices; it provides even more benefits than that. Here’s an overview of OptionIt:

How it works
With most ticket places (take StubHub, for example), you buy an overpriced ticket and, if you don’t want to go to the game or for some unforeseen reason can’t make it to the game, you’re screwed. OptionIt, however, provides a unique opportunity to buy an “Option” to go to a game before you have the ticket. Basically, an “Option” is the right to buy a ticket; the ticket is yours as long as you want to buy it… but if you don’t want it, you don’t have to buy it. You have the opportunity to either exercise your “Option” and buy a face value ticket (no markups like StubHub), or sell the “Option” and maybe even make a profit off of it.

Why is it better than other ticket places?
There are many reasons OptionIt is a better choice than other ticket places. Here are but a few:

   Flexibility - Sometimes, you might buy tickets to a game thinking you’re going to go, but something comes up later on and you can’t. With OptionIt, that doesn’t matter. If you can’t go to a game, you can simply sell your “Option,” and you’re never committed to paying the ticket price.

   Convenience - Want to buy an “Option” for face-value tickets to Game Two of the NBA Finals? Seriously, just click here; it’s that easy. With OptionIt, you can buy an “Option” to tickets before they even become available to the general public. Later, you can decide if you want to go to the game and buy the tickets for face value, or if you want to sell your “Option.”

   Price - As I said before, OptionIt is more cost-friendly than ticket vendors. The prices are lower, and more manageable. Plus, by giving you the choice to buy an “Option” now and waiting until later to buy the ticket, you can make two separate, smaller payments rather than paying one lump sum.

   Reliability - As a partner of the Boston Celtics, OptionIt is a secure place to secure tickets. They’re kind of like the Larry Bird of ticket places… They will come through every time you need them.

So go visit OptionIt, and buy an Option for a ticket (or two, or three, or four).

And remember: There are still Options available for the Celtics-Lakers game on January 31.

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